Resources
Best Practices for Excellence in Marketing Production.
Read our whitepapers, learn from our case studies, watch our informational videos and demonstrations to learn how to reduce costs, increase visibility and gain control of your marketing execution using Noosh.
Articles and Whitepapers
Technology and Supplier Diversity
A Coordinated Approach to Diversity in Marketing and Advertising Vendor Selection
Supplier diversity is top of mind for marketers, yet it remains difficult to execute. New technologies and best practices are simplifying diversity efforts, and helping companies and marketers achieve their goals.
Marketing Execution and Compliance
With a Remote Workforce
Remote work is here to stay. Price, Waterhouse Coopers surveyed CFOs in 2020. No longer seen as a productivity drain, 54% of them plan to make remote work a permanent option.
Expanding Support for a Remote Workforce
Without Compromising Marketing Compliance
Managing Compliance across a remote workforce creates new challenges for those attempting to adhere to company policies, regulatory guidelines, and supplier contracts. Learn how to adapt policies, enhance regulatory oversight, build a constructive workflow and integrate technology in a remote work environment.
Case Studies
Noosh customers reveal their strategy for successful marketing execution using Noosh.
Marketers reduce costs, simplify the execution of direct mail projects using Noosh. Direct mail on Noosh helps marketers deliver projects at more competitive projects, in less time, with higher quality.
Case Study: Direct Mail Case Study
Case Study: Supply Chain Collaboration
Case Study: Big Savings by Consolidating Printing, Point of Sale Materials, and Operations
Videos
Print Production Sustainability Scores
Empowering Marketers to Factor Environmental Impact Into Marketing Materials Procurement Decisions
Watch our three-part video series about Supplier Diversity.
Co-hosed by Mark Tiedens, CEO of Noosh, and Ken McDonald, Founder of SourceSCM Consulting, industry leaders explore the issues faced by companies, marketers, and minority-owned businesses in today’s fast-moving business climate.
Part 1: Marketing and Supplier Diversity
Understanding the Challenges to Linking Marketing Goals and Supplier Diversity
See how new technology can help companies meet diversity goals by identifying and accurately evaluating the capabilities of qualified minority-owned businesses as they source marketing campaigns.
Part 2: Supplier Diversity
Heightening Awareness & Building Executive Support
53% of companies lack stakeholder buy-in
See how new technology can help companies meet diversity goals by identifying and accurately evaluating the capabilities of qualified minority-owned businesses as they source marketing campaigns.
Part 3: Advancing Supplier Diversity Opportunities
Making diversity easier with data
68% of CMOs plan to increase the budget to make better sourcing decisions and gain visibility and control of suppliers and processes. They’re adopting new technology to do it.